Today’s blog is going to be a very practical one.

Lets confront your email INBOX.

Sometimes it can be overwhelming.

I don’t know about you, but I have subscribed to dozens, probably hunderds of lists. That is no exaggeration. In fact, I am a bit of a compulsive subscriber. I subscribe to AT LEAST one list per week, usually more. I am always curious about people’s sales funnel, their marketing tricks, and so on.

Now I have learned a few tricks on how to manage my email inbox that allow me to not get distracted by a ton of marketing emails.

I am assuming that there will be at least one person reading this blog who is overwhelmed by these marketing emails.

And so, if you are that one person, this blog is for you.

I use Gmail.

It has 3 folders:


Every marketing email that I subscribed to, when I first get it, I always move that email to the Promotions folder.

My Social folder is usually full with YouTube notifications of MY channel. I NEVER turn on notifications to other channels. I am not saying you shouldn’t EVER turn on notification. But don’t turn on notification on lots. Maybe pick a couple really important ones (like mine…).

That folder means I can stay on top of who subscribed, any comments I received, so I can respond. This is very important to me.

The primary folder is where I get emails that I want to read.

For example:
Bills payment – when my bills are paid, I get a notification. I have it automated. Paying my bills on time is important to me so I stay on top of it that way.
Accountant – I keep in touch with my accountant using email.
Web designer – my web designer and I are in touch on email.
Close friends – I have some close friends who have my email. I see their emails easily.
Family – sometimes I communicate to family on email.

That’s it.

Everything else – Promotions folder.

I browse through the Promotions folder once in a while. Maybe once a week, maybe once a month.

I check my spam / trash once a week to see in case any important messages ended up there.

I also have a labelling system as follows:
Linked-in messages.
Email subscriptions.
Surveys response on my website.

I receive these 3 types of communications to a specific folder so I can always keep track of those important communications.

In my course, “How The Online World Really Works”, there is a section with tutorials on Gmail and using your email inbox properly so you are not overwhelmed.

That is one of the benefits of the course.

It has lots of practical knowledge you can apply to your existing situation.

Hope this helps, and if you want more content like this, go ahead and do my free course, “How The Online World Really Works”.

Thanks for reading and speak soon.

Eran Bucai

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